idk tonight is now Cobble.
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Head of Content

Head of Content

We love helping people make decisions on great content.


We do this by making it easier to discover, agree on, and do the things you want to do together.

We're starting with answering the often infuriating question: "What do you want to do tonight?" It's tough to figure out how to spend your hard-earned time and money with your favorite people. That's why we're here. When you both swipe right on an idea, it's a match. We’ll handle the rest.

Our content plays a pivotal role in our decision-making platform. Our users love the hand-picked and special quality of our content, and we need to build a team that can scale content innovation and production along with our company. This is where you come in.


What You’ll Be Doing

  • Develop a vision of what a content organization at Cobble should look like, then build and lead that organization.
  • Craft a long-term vision for content at Cobble that combines these elements into a best-in-class differentiator for our company. Look for opportunities to leverage content into a strategic moat for Cobble.
  • Direct a team that can expand content to new verticals, cities, demographics, user preferences and/or situations.
  • Serve as a champion for content within Cobble, be a representative to the executive team, and collaborate cross-functionally with other departments like the Product, Engineering and Operations teams.

What We’re Looking For

  • 8+ years of experience in content, production, publishing, or entertainment related roles
  • 3+ years in a content role at a technology- or digital-focused company, preference for experience and education background involving lifestyle or entertainment.
  • Good user instincts - experience working with design, product, and engineering teams
  • Able to craft a broad vision for an area that’s grounded in/guided by real data. Can identify how content fits into a company’s strategy and larger goals.
  • Very strong critical thinking and analysis skills. Ability to take an ambiguous problem, use data-informed brainstorming, identify goals and clear metrics, and drive a team to deliver on those goals.
  • Strong sense of what great content looks like when you see it. Sound intuition of what people prefer to consume; and a sense of how to make mundane and dry material, fun to consume.


Competitive salary & equity package.



How to apply

If interested, please apply with your resume and a cover letter. Our team will get back to you as soon as possible if we think you'd make a heart-fluttering addition to the team.

Must have

    • 8+ years of experience in content, production, publishing, or entertainment related roles
    • 3+ years in a content role at a technology- or digital-focused company, preference for experience and education background involving lifestyle or entertainment.
    • Good user instincts - experience working with design, product, and engineering teams
    • Able to craft a broad vision for an area that’s grounded in/guided by real data. Can identify how content fits into a company’s strategy and larger goals.
    • Very strong critical thinking and analysis skills. Ability to take an ambiguous problem, use data-informed brainstorming, identify goals and clear metrics, and drive a team to deliver on those goals.
    • Strong sense of what great content looks like when you see it. Sound intuition of what people prefer to consume; and a sense of how to make mundane and dry material, fun to consume.

Why this job is awesome

  • You will be owning a seriously important part of a growing startup's business!
  • You will be joining a young, energetic, and passionate team
  • Work from wherever you want (as long as we can reach you)
  • We’re a fast-growing startup with lots of press! See here.
  • There is little cap on what you can work on and a variety of interesting projects are always available to hone new skills
  • There are opportunities for additional growth and promotions based on your performance!

Our Values

Be curious

Ask questions and think critically.

Be a self-starter

Make it happen. Be thrilled to go the extra mile.

Be kind

Follow the golden rule—treat others how you would like to be treated.

Practice spontaneity

New growth stems from excitement, experimentation, and brainstorming. Look for spontaneous collaboration.

Be vocal—in and out of the office

Be an advocate for Cobble wherever you go.

Don’t bury mistakes.

It’s only a problem if only you know it’s a problem.

Diversity is paramount.

We’re as inclusive as the couples who use Cobble and the experiences we recommend.

Act with integrity

What do you do when no one is looking?

Act like an owner

When you graduate from Cobble in 5, 10, 15 years—how is this place different because you were here?

Engage in fearless conversation

Something on your mind? Go to the source. Unsure of something? Be willing to ask for help.

Quality content is queen

What we do, we do well.